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Crypto marketing budget: what projects spend and where it goes

Reading Time: 4 minutesEvery founder asks about cost before the first agency call, and the answer that comes back is a retainer range. A crypto marketing budget is not a retainer. The retainer buys a team. Creator fees, media, and placement fees usually sit outside it, and that gap is where most first budgets break. What a crypto … Read more

Is crypto haram? What the rulings say and where they disagree

Reading Time: 5 minutesIs crypto haram is one of the most searched questions in Islamic finance, and no single body speaks for all Muslims on it. Malaysia’s securities regulator has resolved that trading digital assets is permissible in principle. Indonesia’s fatwa commission ruled that crypto used as currency is haram. The Organisation of Islamic Cooperation’s fiqh academy examined … Read more

How stablecoins work: the backing, the breakage, and the rules

Chart of how stablecoins work: a flat peg line dipping once, with reserve blocks below

Reading Time: 5 minutesAbout $300 billion of stablecoins are in circulation in September 2026, and roughly 99 percent of them are pegged to the dollar. Trackers put the total between $291 billion and $303 billion, depending on what each counts as a stablecoin. The total matters less than the mechanics. How stablecoins work differs by design, the four … Read more

Shiba inu coin: what it is and what to weigh before buying

A Shiba Inu dog looking at a balance scale weighing a Shiba Inu cryptocurrency coin against investment risks.

Reading Time: 4 minutesShiba inu coin holds a strange position in crypto: a self-described dogecoin killer that became a top-ten asset for a moment in 2021, then spent the years since building an ecosystem while its price behaved exactly like the memecoin it started as. Both halves of that sentence matter. This guide covers where SHIB came from, … Read more

Pepe coin: hype cycles, risks, and what buyers should know

A detailed infographic titled 'Pepe Coin: Hype Cycles, Risks, and Buyer Guide.' The center features a gold coin with the Pepe the Frog meme and the text 'No product, no roadmap, openly exists for fun.' Surrounding panels illustrate extreme market volatility with a rollercoaster hitting an $11 billion market cap and red arrows showing 80-90% drawdowns. Other sections highlight risks like hackers representing copycat scams and a broken chain representing a lack of SEC protection. The bottom right features a 'Rules of Engagement' guide with steps for buyers: verify contract addresses, use separate burner wallets, revoke token approvals, size like a bet, and set hard take-profits.

Reading Time: 4 minutesPepe coin is the purest expression of what a memecoin is: no product, no roadmap, and documentation that openly says the token exists for fun. That honesty is part of why it worked. PEPE went from a stealth launch in April 2023 to a market value that briefly passed eleven billion dollars in December 2024, … Read more

Crypto PR agencies: how coverage really gets earned

Reading Time: 4 minutesA crypto PR agency sells access to an audience that has stopped believing press releases. Reporters covering the sector are outnumbered, skeptical after years of collapses, and flooded with pitches that read like token ads. That environment is exactly why good PR still works: earned coverage carries a credibility no banner or influencer post can … Read more

How crypto ad networks work and how to pick one

Reading Time: 4 minutesCrypto ad networks exist because the biggest advertising platforms spent years keeping crypto out. When Google and Meta restricted the category, a parallel ecosystem of crypto ad networks grew to serve the advertisers those platforms would not touch. Some of them deliver real audiences at low cost. Others deliver bots wearing wallets. This guide explains … Read more

NFT marketing: what still works and when to hire help

Infographic titled "What still works and when to hire help: A practical guide to NFT marketing in 2026." A glowing 3D geometric digital cube sits in the center against a dark, futuristic background. It is surrounded by interconnected nodes with icons and charts representing key marketing strategies: Community Discord, Real Utility (gaming, tickets, and memberships), Collab & Gathering, Legal Compliance (scales of justice and copyright), Content & SEO, and Profit vs. Product (primary sales, royalties, and tax compliance)

Reading Time: 4 minutesNFT marketing in 2026 has almost nothing in common with the playbook that worked in 2021. Trading volumes are a fraction of what they were, the flip-for-profit buyer is mostly gone, and the projects still standing sell products: game assets, memberships, tickets, collectibles with licensing behind them. Marketing has to follow that shift. This guide … Read more

Crypto marketing agency guide: services, pricing, and red flags

Reading Time: 4 minutesHiring a crypto marketing agency is one of the few purchases where the buyer, the channel, and the audience all distrust each other for good reasons. Consumers have been trained by years of scams to treat crypto promotion as suspect, platforms restrict it, and regulators fine the shortcuts. The agencies worth paying operate inside those … Read more

What drives the ethereum price: a practical guide for investors

Reading Time: 5 minutesThe ethereum price is quoted everywhere, yet few of the people watching it can explain what sets it. ETH trades around the clock on hundreds of venues, has a supply that expands and contracts with network activity, and responds to everything from ETF flows to a single weekend liquidation cascade. This guide breaks down where … Read more

Web3 marketing agencies: what they do and how to vet one

Reading Time: 4 minutesA web3 marketing agency sells attention in a market where attention is both the scarcest resource and the easiest thing to fake. Since the 2021 cycle, hundreds of shops have adopted the label, ranging from serious operations with named teams and long client rosters to two people reselling influencer posts. Projects that hire well get … Read more

Volatility Trading Strategies: Using VIX Futures and Variance Swaps

Reading Time: 3 minutesVolatility trading has emerged as a sophisticated investment strategy, attracting traders who seek to profit from fluctuations in market volatility rather than the underlying price movements of assets. Among the various tools available for trading volatility, VIX futures and variance swaps stand out as particularly effective instruments. This article will delve into the essence of … Read more

Crypto Regulations in Europe

crypto regulations in Europe

Reading Time: 5 minutesParliament approved the inaugural European Union regulations aimed at tracking crypto-asset transfers and combatting money laundering. Under this “travel rule,” VASPs must share originator and beneficiary details on all crypto transfers, eliminating their attractiveness to money launderers. So crypto regulations in Europe can be complicated. The agreement includes safeguards to combat market manipulation and protect … Read more

Pepe Coin – A Meme-Inspired Cryptocurrency

Reading Time: 5 minutesPepe Coin is a meme cryptocurrency which brings humor and Internet culture into the crypto market. Due to its success, investors have taken notice; however, investing should only be undertaken after conducting extensive research with only small amounts at risk being invested at one time. Meme coin prices depend on various factors, including investor sentiment. … Read more

Elon Musk and Cryptocurrencies

Reading Time: 5 minutesElon Musk has become one of the most prominent voices in the cryptocurrency space, often prompting significant price movements through his tweets related to various cryptocurrencies. On February 4th, he tweeted that Dogecoin is the people’s crypto, prompting its price to surge by over 50% in one day – this wasn’t his first time to … Read more

Avoid Falling Victim to the Most Common Crypto Scams

Reading Time: 5 minutesCrypto scams come in all shapes and forms. Always exercise caution with any business or investment opportunity that asks you to send cryptocurrency payments, and make sure to research all new businesses before sending any funds their way. An excessive marketing push and claims that seem too good to be true could be a telltale … Read more

What is a Crypto Token?

Reading Time: 5 minutesCrypto tokens enable transactions on blockchain networks and are an investment. They’re commonly sold during initial coin offerings (ICOs) or exchanges. Blockchain technology makes the history of any digital asset unalterable and transparent, making it easier for businesses to track and trade them. Non-fungible tokens (NFTs) have also proven popular among cryptocurrency enthusiasts because they … Read more

The Importance of Cryptocurrency Portfolio Management

Reading Time: 5 minutesCryptocurrency portfolio management entails selecting and allocating digital assets strategically to maximize returns while mitigating risks, while monitoring and rebalancing investments as the market shifts or evolves around cryptocurrency tokens. Since these markets can change frequently, it’s vital that you conduct your own research before investing. Discipline is essential to successful portfolio management, helping you … Read more

Merge NFT Collection

Reading Time: 5 minutesThe Merge NFT collection commemorates Ethereum’s historic transition from proof of stake to proof of fee (PoS), hosted by Nifty Gateway from December 2 – 4 2021. Its sale was conducted through their platform. Each NFT in your collection has a distinct amount of “mass.” When NFTs are moved between wallets, their masses merge, creating … Read more

Hard Forks and Fraudulent Transactions

Reading Time: 5 minutesEthereum is used by developers to create decentralized applications (dApps), enabling people to play games, invest money, transfer it between accounts, track portfolios and track them over time. Furthermore, non-fungible tokens powered by Ethereum enable artists or others to sell art or items they create or possess for sale on an open marketplace. But this … Read more

Misunderstood Crypto Investments

Reading Time: 3 minutesCryptocurrencies can be an intricate, hard to comprehend asset class for investors to grasp, potentially leading to costly mistakes if careless decisions are taken when investing. Here are a few things to keep in mind when investing in cryptocurrencies. Be wary of investments promising guaranteed returns or profits; these could be scams. Do your research … Read more

Crypto Tips For Advanced Trading

Reading Time: 4 minutesCrypto trading is an extremely competitive market that demands advanced strategies. By following these tips, we hope that you can become a successful trader and maximise the returns from your investments. One of the key strategies of successful crypto traders is recognizing and capitalising on market trends. This involves purchasing during uptrends while selling or … Read more

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